Wunderman

Associate Account Director
Position Location: 
Washington, DC
Position Type: 
Full-time
Position Reports To: 
Account Director
Position Description: 

Overview
Supports and guides day-to-day Account Management operations while working with team leader(s) and strategic partners to support client business.

Responsibilities

Strategy

  • Demonstrates a core understanding of relationship marketing tools and techniques
  •  Participates in and contributes to overall planning process.
  •  Ensures agency deliverables meet client’s strategy and are cohesive with client goals and objectives May crafts programs and product marketing strategies and analyses for clients
  •  Reviews program results, research findings, segmentation data, competitive activity, etc., with 
  • Account Management staff and other strategic partners across departments (e.g., Marketing Intelligence, Strategy & Insights, Interactive Strategy, etc.) to identify marketing opportunities
  • Utilizes analytic financial principles to refine program strategy (e.g., root cause analysis, yield/loss, allowable spend, etc.) as appropriate Client Relations
  •  Acts as primary client contact on day-to-day program development and execution
  •  Ensures client needs and deliverables are met on time and on budget in relation to all programs Proactively solicits client feedback regarding agency performance and whether agency is meeting expectations. Alerts account leader(s) of client feedback results 
  • Works with account leader(s) on sell-in for new project ideas to client and utilizes additional agency and network resources Works with account leader(s) to manage client expectations


Project Management

  • Plans and prioritizes account team work plan and delegates responsibilities
  •  Assists with day-to-day account problem solving
  • Reviews initial and revised job-level budgets and reviews appropriate job-level tracking reports Collaborates with account leader(s) to prepare annual client fee budget and to ensure budgets and forecasts are updated as needed-Collaborates with other strategic partners across departments (e.g., Marketing Intelligence, Strategy & Insights, Interactive Strategy, etc.) to develop forecast and inventory management

Staff Development/Team Building

  • Assists team leader(s) and strategic partners with the interviewing, hiring, training and evaluation of Account
  •  Assists in new business development and presentations as requested
     
Other: 
  • Bachelor’s degree in marketing or related field plus ten years’ experience in an advertising/direct marketing agency
  • 3+ years' supervisory experience-Financial/Pharma industry experience a plus
  • with demonstrated integrated campaign experience 
  • Digital/interactive campaign experience required
  •  Ability to lead & work across internal departments, independently & within a team matrix environment, to create & solve clients' marketing problems
  •  Ability to offer proactive solutions and ensure successful progression without guidance when necessary Comprehensive understanding of relationship marketing techniques and how they are utilized to deliver client objectives
  •  Excellent communication skills, including but not limited to:
  •      Writing long and short formats, presenting projects and listening to clients and working associates 
  •      Ability to prioritize, organize and multi-task effectively 
  •     Ability to exhibit client service approach with results-driven performance

Wunderman DC is an equal opportunity employer M/F/D/V. We are proud of our diversity!
 

Company: 
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