AAF DC Presents 2018 American Advertising Awards

March 30, 2018

The American Advertising Federation-DC Chapter hosted the American Advertising Awards-DC Gala on Thursday, March 29 at Gypsy Sally’s in Washington, DC. Approximately 300 attendees honored this year’s competition winners.

The AAF DC received over 500 entries from 77 agencies, design firms, in-house marketing departments, freelancers, interactive firms, production companies, and PR firms. A panel of five in-person judges from across the country judged broadcast, print, collateral, and out-of-home entries. An additional four judges determined winners in digital categories. Judging resulted in a total of 45 Gold ADDY® Awards and 54 Silver ADDY® Awards.

The Best of Show Award is determined by a consensus of the judges. Best of Category awards are given to the entries receiving the highest score in each category.

The top award honored at the Gala, Best of Show, went to Design Army for the entirety of their work for Georgetown Optician, including a photography campaign and internet commercial campaign titled, “The Eye Ball.”

The Best of Category – Collateral was given to Design Army for “The (very) Political Collection” chocolate bar package design.

Best of Category – Out-of-Home went to Havit Advertising for the “POTUS1” poster campaign for Mount Vernon.

The Best of Category – Broadcast was presented to RP3 Agency for “Facing History and Ourselves,” a branded content and entertainment campaign.

The Best of Category – Public Service was awarded to International Justice Mission for the online film, video, and sound submission, “The Deep Place.”

A Special Judges Award was presented to GRAPHEK for the “Food 4 Thought” set of four notebooks.

Design Army took home the most awards: 16 Gold ADDY® Awards, 3 Silver ADDY® Awards, and a Best of Show. Other top winners include Havit Advertising with 13 ADDY® Awards (6 Gold ADDY® Awards, 7 Silver ADDY® Awards) and Akseizer Design Group with 12 ADDY® Awards (5 Gold ADDY® Awards, 7 Silver ADDY® Awards).

The American Advertising Awards Competition is a three-tiered national competition conducted annually by the American Advertising Federation (AAF), its chapters, and districts. With 40,000 entries nationwide, the ADDY® Awards Competition is the advertising industry's largest and most representative competition for creative excellence. Winners from the AAF DC ADDY® Awards will go on to compete against other winning entries from District Two, which includes New York, New Jersey, Pennsylvania, Delaware, and Washington, DC.

A full list of winners is available at aafdc.org and resisttheexpected.org.
 

image
May 9, 2018
May 2018 AM Ad Buzz: Spotlight on Women Who...
image
May 10, 2018
Partner Event: BIA's LOCAL IMPACT DC
image
May 10, 2018
Around the Industry in 80 Minutes
image
May 30, 2018
May AdConnect Sponsored by Sabio Mobile
Company: Treliant, LLC
Senior Manager, Marketing and Communications
Post date: April 25, 2018
Company: Brainstorm Creative Resources
Digital Asset Manager .:. broadcast media (May - June)
Post date: April 23, 2018
Company: Brainstorm Creative Resources
Motion Designer .:. creative studio (6 mos. + possible FT hire)
Post date: April 23, 2018

Share Your Opinion

Which chapter of the American Advertising Federation is the fairest of them all?
Why, the DC Chapter, of course!
58%
New York always wins these things
9%
Baltimore gets points for trying
3%
Undecided
30%
Total votes: 77