Public Service

The application window for Ad 2 DC's next Public Service Client is June-August.

Please download the application to apply.

Ad 2’s Public Service initiative distinguishes Ad 2 from other industry-related organizations. Since the early 1960s, Ad 2 chapters from across the country have been providing pro-bono advertising and marketing campaigns to non-profit organizations in their local communities. Together, Ad 2 chapters have raised hundreds of thousands of dollars, secured millions in donated media, and increased volunteers for numerous organizations. To date, more than 300 non-profit advertising and marketing campaigns have been executed by Ad 2 chapters. Each year, Ad 2 Public Service Committees from around the United States showcase their campaigns at the AAF National Conference as part of the Ad 2 National Public Service Competition.

Check out the Ad 2 Public Service video to learn more:

Ad 2 DC is proud to hand-pick one local DC metro area nonprofit each year to receive a fully-integrated pro-bono marketing campaign that includes marketing collateral, media, public relations and more.

Ad 2 DC's 2015-2016 Public Service Campaign for the Capitol Hill Arts Workshop (CHAW) was awarded first place in the AAF’s Ad 2 National Public Service Competition. Ad 2 DC’s pro bono campaign generated 8 million impressions (a value of $183,000) and provided the client with advertising, social media, public relations, fundraising and infrastructure support. Read more about Ad 2 DC’s 2016 Public Service Campaign on the AAF DC blog.

If you’re a 501c3 organization and are interested in receiving a pro bono marketing campaign from Ad 2 DC, please email the Ad 2 DC Public Service Co-Chairs at with any questions you may have.​

Check out the non-profits Ad 2 DC has helped in the past:

June 28, 2017
June Ad Connect
July 13, 2017
DC Brands: Food and Drinks
July 26, 2017
July Ad Connect
August 9, 2017
August AM AdBuzz
August 30, 2017
August Ad Connect
Company: christopher consultants, ltd
Marketing Coordinator
Post date: June 15, 2017
Company: BrandLinkDC
Marketing Manager
Post date: June 15, 2017
Company: Newseum
Graphic Designer
Post date: June 14, 2017

Share Your Opinion

Which chapter of the American Advertising Federation is the fairest of them all?
Why, the DC Chapter, of course!
New York always wins these things
Baltimore gets points for trying
Total votes: 68